ICO start time：2017-11-20 20:00:00 UTC+8
ICO end time： 2017-11-21 20:00:00 UTC+8
Since 2015, through our subsidiary company PawnHero, we have been disrupting the current financial system
that excludes 2 billion people from the banking system by leveraging technology to create a more inclusive,
transparent, and efficient system that allows people to access financial services in South East Asia.
HERO Capital Market Platform
The Hero Capital Market Platform will utilize blockchain and smart contract technology which will enable a
network of financial service marketplaces comprised of a series of interdependent and mutually reinforcing
projects in the Southeast Asian market focused primarily on promoting financial inclusion, transparency, and
efficiency by enabling the efficient, frictionless, legally enforceable, and profitable transfer of digital currency
to/from local fiat currency in order to provide capital for individuals and businesses in markets that are
currently excluded from transparent and efficient access to financial services.
Building the New Foundation using Blockchain Technology
Blockchain technology can liberate many financial services from the confines of old institutions, fostering
competition and innovation to provide better, faster, and cheaper financial services to those who are
outside or heavily burdened by their local and formal financial systems.
Inclusive Financial Services
The strength of every nation’s economy is usually a direct reflection of the viability of the small and
medium-sized enterprises (SMEs) sector. In most cases, especially developing countries, SMEs account for as
much as 35-40% of the total GDP. The driver of the SME sector of the economy is its access to affordable
The HERO Capital Market Platform should enable the inclusive, transparent, and efficient provision of financial
services to customers in Southeast Asia.
What is a Hero Origen token?
The Hero Origen Token is built as an ERC20 token on the Ethereum blockchain and is identified through the
ticker symbol HERO.
A Hero Origen Token provides membership and access to the Hero Capital Market Platform. The Hero Capital
Market Platform, once developed and launched, will be a Blockchain based collaborative platform to enable
securitization of financial products as token issues from borrowers in Southeast Asian markets to investors
Value to contributors:
Holders of Hero Origen Tokens will be provided with the following perpetual benefits which will not be made
available to future participants in the Hero Capital Market Platform:
Preferential access to opportunities to provide credit and equity financing to individuals and businesses in
emerging markets to earn risk adjusted market returns
Pro-rata right of first offering on funding opportunities on the Hero Capital Market Platform
Up to a 20% discount from the price offered by service providers on the Hero Capital Market Platform
A premium/discount on debt/equity funded through the Hero Capital Market Platform of up to 200 basis points
above the interest rate (or discount to price per share) made available to other Hero Capital Market Platform
After this token sale, no more Hero Origen Tokens will be issued.